Competitive Advantage: Corporate Social Responsibility (CSR)
You may well be noticing the shift in consumer priorities; we are all becoming much more concerned about the planet, the provenance of food and goods in general, and whether they came from an ethical source. We are looking towards
Productive Meetings: Are you sitting comfortably?
Poorly run meetings can be draining and waste hours of company time. Dysfunctional communication in team meetings has a negative impact on the overall performance of a business for a multitude of reasons, often because very little is accomplished, with
Tips for an energised office
The style and feel of a workplace are important and reflects the way work is carried out there. We spend a lot of our lives in our offices, either at work or in our office at home. A neglected work
Silence is NOT golden: Why communication is so powerful in organisations
We know ourselves in personal relationships, we are drawn to those who understand us the best; people who value us and just seem to ‘get’ us. We get along, not necessarily because we share the same personality traits, although we
Developing a successful brand strategy
"If people believe they share values with a company, they will stay loyal to the brand." Howard Shultz, CEO Starbucks. Big brands do it and so can small and medium-sized businesses. Defining, and importantly, consistently executing your brand strategy: a plan
Future Foresight: The Importance of Strategic Planning for SMEs
In business the market conditions change so rapidly that customer demand for many products and services that existed a few years ago is now no longer there. Proactive business owners should be constantly monitoring their own market environment to keep
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